Pharmacist services have transitioned from a less personal to a more direct engagement with patients, demanding improved cooperation across multiple healthcare professions, especially significant in a society characterized by rapid aging. For pharmacists, communication has become a necessary competence. Public awareness of the work of pharmacists is restricted, and how high school students view them is presently uncertain. Educational benefits of medical dramas have been observed, specifically regarding their influence on the professional paths of medical students and other healthcare practitioners.
This research project was designed to measure how a TV drama featuring a hospital pharmacist affected the opinions of high school students and guardians regarding pharmacists.
Before the theatrical presentation commenced, a poll of 300 high school students and 300 guardians of their respective high school children was undertaken. This was followed by a post-broadcast survey. Regular viewing, as a term for exposure, was used in this study. The difference-in-differences technique was utilized to evaluate shifts in societal opinion regarding the essential competencies, encompassing knowledge, aptitudes, and communication requirements, attributed to pharmacists' tasks.
The drama's impact on high school student perceptions of pharmacist roles, including one-dose dispensing and health counseling beyond medication, was substantial, differing markedly from pre-drama views; guardians similarly exhibited variations in their views concerning collaboration with health care professionals and medication therapy details. Only guardians' evaluations of pharmacist aptitudes showed significant divergence regarding traits such as precision, cooperativeness, and decisiveness. A-83-01 solubility dmso Pharmacists' perceived communication needs exhibited no substantial distinctions.
Impact on high school students and guardians was observed by the results of the drama's representation of the pharmacist, which was perceived as a useful means of learning about pharmacists. In contrast, it was suggested that pharmacists should inform the public about the requirement of real-world communication skills in their daily practice.
The findings from the study indicated that the portrayal of the pharmacist in the drama could have impacted high school students and their guardians, considered a valuable opportunity for learning about pharmacists. It was suggested that the public should be made aware by pharmacists of the importance of real-world communication skills in their work.

The existing body of research is indecisive regarding whether a scarcity of resources encourages or discourages acts of charity. This research implies a resolution, by taking into account the donor's act of giving.
Their sentences, and those of others, in their totality.
The novel personality variable (PTO) classifies individuals according to their inherent focus, either on people or on the material world around them. When individuals prioritize people, time donations are frequent; meanwhile, when they prioritize objects, money donations are more common. Individuals who value personal relationships often favor financial contributions, whereas those prioritizing material possessions are unaffected by time constraints. Individuals who value material possessions are frequently driven to donate time, when faced with financial limitations, while those centered on personal relationships show no similar response. Individuals who prioritize personal matters frequently direct their attention to people.
Thing-oriented individuals' attention is primarily directed toward the physical realm and tangible items.
These core motivations underpin the observed relative donation preferences. Finally, a worker's personal time off accrual can also be affected by the circumstances. Five studies, analyzing donation intentions and actual user clicks across a spectrum of charitable organizations, highlight the combined impact of perceived resource scarcity and PTO policies on consumers' choices between donating time and money. The implications of our results are substantial for charitable organizations seeking specific resources, as well as for practical government and social welfare initiatives, which are largely dependent upon volunteer contributions. Scarcity, considered through the prism of individual differences, demands a theoretical examination that is still largely underdeveloped.
Within the online document, additional material is available at 101007/s11747-023-00938-2.
The online document's accompanying supplementary materials are available at 101007/s11747-023-00938-2.

Access-based platforms, although widely popular, are frequently analyzed using traditional market frameworks that fail to comprehend the prosumers' broadened roles in the value chain, their interconnected experiences, and the importance of social interaction in their consumption. In a qualitative investigation of the access-based platform Rent the Runway, the authors illuminate the characteristics of customer journeys and how customers embark on and complete these journeys. This study underscores two core factors: (1) systemic dynamics, including just-in-time circularity and tightly knit customer relationships; and (2) job crafting, involving customer work practices that mitigate pain points, facilitate process adjustments, and foster customer loyalty. Implementing job crafting strategies may introduce unpredictable interruptions in existing customer experiences, affecting the established systemic operations. By developing a novel access-based platform journey model, this investigation advances the field of customer experience management and journey design, contrasting it with ownership and service models, while also highlighting the systemic instability it presents, and outlining strategies for managing these customer journeys.
The supplementary material, available online, can be found at 101007/s11747-023-00942-6.
The supplementary materials, part of the online version, are located at 101007/s11747-023-00942-6.

Firms employ a variety of platforms within their customer engagement (CE) marketing, aiming for customer interactions that extend beyond simple transactions. Customer engagement strategies, task-based and CE, require structured, frequently incentivized, customer participation. Experiential customer engagement initiatives, conversely, prioritize the creation of enjoyable customer experiences. Precisely how these two strategies contribute most effectively to improved customer interaction and positive marketing results is not entirely clear. A comprehensive framework for optimizing investments in two engagement strategies across different engagement platforms is developed and tested in the present study, based on a meta-analysis of 395 samples, pertaining to 434,233 customers. Customer engagement tends to be more effectively spurred by targeted task-oriented initiatives, yet the platform used plays a crucial role in determining the ultimate result. Platforms that allow for sustained or streamlined engagements are optimal for task-based initiatives; in contrast, projects with an experiential focus are better served by platforms designed for short, focused interactions. Positive marketing results arise from the interplay of cognitive, emotional, and behavioral customer engagement, contingent on platform interaction characteristics (intensity, richness, and initiation) and the distinctions between digital and physical platforms. Managers are provided with explicit guidelines from these results for developing their corporate education marketing plans, maximizing benefit for both firms and customers.
The supplementary material, accessible online, can be found at 101007/s11747-023-00925-7.
At 101007/s11747-023-00925-7, one can find the supplementary material that complements the online version.

Are companies possessing strong customer-company relationships (CCR) better equipped to withstand economic crises? This query necessitates an examination of corporate performance during the stock market declines linked to the two most severe economic crises of the past 15 years, the drawn-out Great Recession (2008-2009) and the briefer but exceptionally impactful COVID-19 pandemic (2020). genetic counseling Contrasting observed investor behavior during crises with predictions based on expected utility theory, we find that pre-crash firm-level customer satisfaction and loyalty are positively correlated with abnormal returns and lower idiosyncratic risk during market crashes, while pre-crash complaint rates exhibit a negative relationship with both abnormal stock returns and idiosyncratic risk. In general, one standard deviation higher CCR values are associated with an annualized market capitalization fluctuation in the range from $0.9 billion to $24 billion. Remarkably, during the COVID-19 market collapse, we observed that these effects were less significant for companies with larger market shares, contrasting with the findings from the Great Recession. The results, after considering diverse models, time ranges, and sub-samples, are demonstrably robust, taking account of firm-specific crisis responses and adjusting for potential endogeneity biases. Relative to comparable non-crash periods, the effects observed during both the Great Recession and the COVID-19 pandemic crashes demonstrate a similar degree of potency, with the pandemic-related crash showing heightened strength. These findings, contributing to the fields of marketing-finance interface and marketing during economic crises, hold implications for researchers, marketing theory, and business practitioners.
The online version features supplemental materials, which can be found at 101007/s11747-023-00947-1.
Supplementary material for the online edition is accessible at 101007/s11747-023-00947-1.

A significant management challenge entails deciphering consumer behavior during stockouts of a desired product—will customers maintain brand loyalty or transition to competing products? We hypothesize that, in the event of an unforeseen stockout, consumers tend to favor substitute products from the same brand over those from different brands. SMRT PacBio This JSON schema stipulates a structure for a list of sentences. The negative affective response elicited by unexpected stockouts prompts consumers to select alternative products that offer greater emotional value as a means of managing their negative emotions.